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Digital Assistants Case Study

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Introduction

As artificial intelligence continues to advance, conversational AI has become an important tool for businesses to support their customers. Digital assistants can quickly and efficiently handle customer inquiries and complaints, but many customers still prefer to communicate with humans.

Jonckers and WordsOnline have developed advanced digital assistants that can hold conversations in a much more personable manner, offering customers a human-like experience while still being fast and profitable. These digital assistants can also communicate in multiple languages, making it possible for companies to expand globally without the expense of an in-house multilingual team.

With the help of WordsOnline, companies can outsource customer support translation and deliver an enhanced customer experience. Download the case study now to find the full story!

The Challenge

The challenge faced by Jonckers was to provide multilingual digital assistants that reflect the brand voice and communication style of various companies in different industries.

Jonckers collaborates with a multinational software development company to develop advanced digital assistants, while Jonckers gives them a human-like voice in multiple languages. However, adapting to the writing style and tone of voice of each company’s brand is a complex task.

Jonckers must master the terminology of different industries and adjust the communication style of digital assistants to match each client’s marketing team’s conscious decisions. The challenge is to ensure that the digital assistant sounds as human as possible by reflecting the tone of the company, addressing customers and users appropriately, and translating content to adapt to the tone of voice, branding style, and internal terminology used by each company in multiple languages.

Key Points

  1. Quality: Jonckers developed multilingual digital assistants using WordsOnline that offer a human-like experience, reflecting the brand voice and communication style of various companies.
  2. Cost control: WordsOnline automated the translation process and connected the texts that trained the digital assistants with human professional translators, reducing the cost of an in-house multilingual team.
  3. Speed and flexibility: Jonckers offered the Translate Now platform for faster turnaround times, providing speed and flexibility to customers.
  4. Communication: WordsOnline ensured that the digital assistant sounds as human as possible by reflecting the tone of the company and adapting to the branding style and terminology used in multiple languages.

The Solution

Jonckers helped by using their proprietary AI-powered translation platform, WordsOnline, to automate the translation process and connect the texts that train digital assistants with their network of human professional translators.

WordsOnline allowed them to collect texts from multiple sources and assign the work to the best-fit human translator, resulting in multilingual answers that follow the client’s brand tone.

Additionally, they created Translate Now, a platform that allows customers to directly upload their texts to WordsOnline, select languages and service level, and pay online for faster turnaround times. Finally, Jonckers offered a subscription model for recurring clients to benefit from regular discounts by requesting a monthly word count for translation.

 

 

The Result

The collaboration between Jonckers and a multinational software development company resulted in the development of multilingual digital assistants for various industries.

Jonckers used their proprietary AI-powered translation platform, WordsOnline, to connect the texts that trained the digital assistants with their network of human professional translators.

The result was human-like virtual communications that were consistent with each company’s brand voice and communication style, in as many languages as needed. Thanks to this collaboration, our client was able to grow their business by offering more human-like virtual communications and became leaders in the market of development of virtual assistants.

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“It’s exhilarating to be part of a company developing and successfully implementing automation. It’s Jonckers’ internal strategy to innovate and deploy AI in all possible scenarios to ensure we’re providing our customers with the best translation services.
Thanks to our innovative workflows, we’re able to process larger volumes with shorter turnaround times, and without risking our linguistic quality. Without a doubt, innovation and technology are the way to go.”

– Melissa Kane, Vice President Language Community at Jonckers

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